Article Analysis: Crisis Management

Timed Essay
March 4, 2020
Brand Extension
March 4, 2020

Read the article:
“Crisis Management: Prevention, Diagnosis and Intervention” by Toby J. Kash and John R. Darling (SNHU Library online)
Write a 3- to 5-page analysis (approximately 3,000 words) on the companies in the assigned case study. In your analysis, do the following:
a. Briefly summarize the article (1-3 paragraphs).
b. Identify 3 different companies in the article.
c. Discuss whether the risk management approach taken by each company was a preventive or intervention measure.
d. Consider whether or not the risks change when events are addressed in a proactive manner instead of a reactive manner. Explain your reasoning.
e. Compare the different types of leadership approaches, and suggest how an HR department might implement strategies to mitigate risk or manage a
crisis event.
f. Discuss ethical ways for mitigating risks with key stakeholders, considering practical implications to executive leaders

Sample Solution

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